Choosing the Right Social Media Platform

One of the first steps towards leveraging social media for business growth is choosing the right platform. This decision should be based on your target audience, the nature of your business, and the type of content you plan to share. According to Alex, for B2B businesses, LinkedIn is the go-to platform. It allows direct access to decision-makers and is an excellent platform for professional networking and showcasing your expertise.

LinkedIn’s professional environment makes it an ideal platform for sharing industry insights, thought leadership content, and company updates. It’s also a great place to engage in meaningful discussions and build relationships with industry peers and potential clients.

The Power of Consistency

Consistency is a key element in social media success. Posting regularly keeps your brand at the forefront of your audience’s minds and helps maintain visibility and engagement. But consistency isn’t just about frequency; it also applies to the quality and relevance of your content.

Alex recommends starting with at least two quality posts a week and gradually increasing to five times a week. However, it’s essential to ensure that your content is valuable and relevant to your audience. Sharing insightful, engaging content that resonates with your audience will help build your brand’s credibility and foster stronger relationships with your followers.

Engaging with Your Audience

Engagement is the lifeblood of social media. It’s not enough to just post content; you need to interact with your audience. Responding to comments, participating in discussions, and showing appreciation for your followers’ engagement can significantly enhance your social media presence.

Alex suggests dedicating at least 15 minutes a day to engage with your audience. This proactive engagement can significantly impact the reach and engagement of your posts. It also helps in understanding your audience better, gaining insights into their preferences, and building stronger relationships.

Optimizing Your LinkedIn Profile

A well-optimized LinkedIn profile can open doors to significant opportunities. It’s your digital business card and a reflection of your professional identity. Alex shared a success story of a client who won Coca-Cola as a client after refining their LinkedIn profile and focusing their content.

The key is to make your profile look professional and appealing, highlighting your skills, experience, and what you can offer. This includes having a professional photo, compelling headline, detailed work experience, and a well-written summary. Also, don’t forget to showcase your achievements and endorsements to add credibility to your profile.

Avoiding Common Mistakes

Despite the potential benefits of social media, many businesses fail to utilize it effectively. One common mistake is expecting instant results. Alex advises patience and persistence, emphasizing that social media success is a long-term game. It’s about building relationships and trust, which takes time.

Another common mistake is ‘posting and ghosting’ – posting content and then not spending time engaging with others. Social media is a two-way street, and engagement is crucial for building relationships and fostering a sense of community.

The Role of Paid Advertising

Paid advertising on social media can be a tricky terrain. While it can help increase visibility and reach, it doesn’t always guarantee engagement or conversions. Alex suggests that it doesn’t seem to work well, especially on LinkedIn and Twitter. He advises businesses to focus on organic growth instead, which can yield more authentic and long-lasting results.

Using Social Media Schedulers

Managing multiple social media platforms can be time-consuming. This is where social media schedulers come in handy. They allow you to plan and schedule your posts in advance, ensuring consistency and saving time.

If a business is only using LinkedIn, they should use the native scheduler. For other platforms, tools like HootSuite or Sendible can be beneficial. However, it’s important to remember that scheduling tools are just aids; they don’t replace the need for real-time engagement and interaction.

Measuring Success

While sales and hard cash in the bank are the ultimate measures of success, other signifiers like positive responses, warm leads, increased profile views, and more can indicate that you’re moving in the right direction.

In conclusion, mastering social media for business growth involves choosing the right platform, posting consistently, engaging with your audience, avoiding common mistakes, and measuring your success. As Alex McCann rightly said, “Post consistently. Posting consistently will generate results. You’ve got no excuses; you know your subject inside out. Show off your expertise.”

—–

To stay updated with more insightful conversations like this, be sure to subscribe to the Hands-On Business YouTube channel. 

By subscribing, you’ll gain access to a wealth of knowledge from industry experts and thought leaders, helping you navigate the path to business growth. 

Don’t miss out on the opportunity to stay ahead of the curve – subscribe today!

The post Mastering Social Media for Business Growth appeared first on Sales Accelerator.

In this episode of the Hands On Business podcast, we are joined by Mickie Kennedy, founder of eReleases and a renowned expert in the field of PR. Together, we delve into the art of utilizing PR to optimize your sales strategy, exploring the symbiotic relationship between public relations and sales and uncovering ways in which they can harmoniously work together to fuel business growth.

Whether you are seeking to elevate your PR tactics to a more strategic level or aiming to harness the power of data-driven PR to promote not just your business but also your book or podcast, this episode is an absolute must-listen. Mickie Kennedy shares invaluable insights and practical tips that will empower you to unlock the full potential of PR as a catalyst for closing more sales and expanding your overall reach.

https://podcasters.spotify.com/pod/show/hakeem-adebiyi/episodes/How-To-Use-PR-To-Close-More-Sales—Mickie-Kennedy-e26b9im

What You Will Learn:

• [00:00] Intro and a bit about our guest today, Mickie Kennedy
• [04:11] How Mickie got into PR and what inspired him to start eReleases 24 years ago
• [05:07] Mickie’s client avatar and why they choose him over PR agencies
• [11:28] The relationship between PR and sales and how to make them work together
• [17:00] How much PR cost, the returns to expect, and how to measure the outcome
• [22:21] Mickie’s strategy for helping clients create intriguing PRs and get results
• [30:34] How to leverage surveys to get more exposure or close more sales
• [35:29] The metrics to track to get what is working in your PR efforts
• [41:22] How to leverage PR to build your credibility and social proof
• [42:46] How to navigate local saturation to get local media attention
• [47:34] Strategies to make your PR newsworthy and get into a national level
• [52:39] How to fit your PR campaign with the sales cycle
• [56:00] Common mistakes businesses make when using PR and how to avoid them
• [58:28] One thing Mickie recommends that you can do to drive sales with PR
• [59:50] Ending the show

Standout Quotes

• “When it comes to PR, it is a little bit different from traditional marketing; you don’t necessarily get to determine what the call of action would be in an article that is written about you, however the benefit of good PR can be substantial.”– Mickie Kennedy [11:30]
• “PR is one of those things that doesn’t get a priority when things are moving well, growing, and marketing is working, but all of a sudden when you can’t allocate $6000 to Google ads, PR is one of those things that you can do with a small budget.”– Mickie Kennedy [19:23]
• “PR can be one of those major signals that can get you that credibility and comfort level with potential customers.” – Mickie Kennedy [42:14]
• “Journalists don’t like writing article about giant well-funded companies, they love to profile small little startups and business; Journalist love to be seen as curator by bringing undiscovered businesses and sharing them with their audience .”– Mickie Kennedy [54:38]
• “You don’t have to do anything that is earth shattering to get media pick up, you can build a PR campaign of several releases, testing different types of PRs, hooks and angles, being strategic and measuring it as a campaign rather than a single PR.”– Mickie Kennedy [58:50]

Resources Mentioned

Free Master Class: https://www.ereleases.com/plan/

Stay Connected

Mickie Kennedy

Website: https://www.ereleases.com/

LinkedIn: https://www.linkedin.com/in/publicity/

📺 Watch this episode on the Hands On Business Podcast: https://youtu.be/XP9DdLEPd9U

🔗Contact me on LinkedIn for the offer: https://www.linkedin.com/in/hakeemad

The post How To Use PR To Close More Sales -Mickie Kennedy appeared first on Sales Accelerator.

In this episode, we’re joined By Nicole Louise Winer, a business strategist, and we discuss everything business strategy related and the key steps to delivering your strategy effectively to your business stakeholders. If you want to be successful in business, having a cushioned, well-crafted and successful strategy as the cornerstone for all your endeavours is key to getting to the next level of your business growth.

If you are eager to create a business strategy that propels your business towards growth and scalability, this episode is for you. Listen in to and get insights on how to develop a comprehensive plan, the importance of setting clear goals, determining appropriate timeframes, and how to adapt and pivot when necessary.

What You Will Learn:

• [00:00] Intro and a bit about our guest today, Nicole Louise Winer
• [02:56] How Nicole defines strategy and what it means to your business
• [04:49] Nicole’s experience in creating successful strategies
• [07:37] How often to revisit your business strategy in the digital age we’re in
• [08:54] The biggest challenge Nicole has faced when developing strategies
• [12:07] Nicole guiding principles when helping clients with business strategy
• [15:11] Shift from a fear mindset to confidence when dealing with business strategy
• [20:11] Where and how to start building a successful strategy using data
• [26:27] The five years plan standard strategy and how often you should review it
• [28:58] The importance of investing in a coach to help with your business strategies
• [32:34] How to engage with stakeholders and bring them along the strategic process
• [37:04] Being inquisitive about your strategy and getting feedback
• [40:42] A framework you can leverage to start developing your business strategy
• [44:50] Examples of where Nicole has seen strategy fail and succeed and why
• [53:09] Why helping people love what they do is important to Nicole and how she does it
• [56:54] Ending the show

Standout Quotes

• “Successful strategy is all about testing and having a clear and off going mind of to know why you are taking action.”– [05:30]
• “With the digital age we are in, it will be silly not to revisit your business strategy as often as you can, but you have to be clear that you are giving it enough time to test it and being consistent with the actions you are taking otherwise all you will end up doing is swinging from one thing to the next.”– [08:00]
• “Sometimes, when you’re busy is when you miss the gaps, and you can’t see outside yourself no matter how self-aware you are, so you need the space to be able to reflect and think; it’s vital.” – [29:07]
• “The only way to involve people is to have more conversations, which can be very painful to you especially as a leader, when it feels like you are just banging your head against a brick wall. However, it’s really about delving into what matters to them; it has to matter to them for them to do it.”– [35:37]
• “If you’re not clear about what your offers are, it is almost certain that your audience have no idea either, and you cannot lead them to taking action”– [43:10]

Stay Connected

Nicole Louise Winer

LinkedIn: https://www.linkedin.com/in/nicole-winer/?originalSubdomain=uk

📺 Watch this episode on the Hands On Business Podcast: https://youtu.be/XP9DdLEPd9U

🔗Contact me on LinkedIn for the offer: https://www.linkedin.com/in/hakeemad

The post How To Develop A Successful Business Strategy with Nicole Louise Winer appeared first on Sales Accelerator.

In this episode of the Hands On Business podcast, Oscar Trimboli joins us to talk about listening and how you can leverage the five levels of listening to be more productive and drive more growth in your business. When you understand the signs and the art of listening, listening becomes productive and fun, and you can recharge your batteries quickly, ask effective questions and impact every conversation you engage in.

If you want to set up a container for a great conversation where everybody is listening and focused, this episode is for you. Listen in to learn how to identify your battery colour, recharge your listening battery when getting into a conversation, and help the other person feel heard and seen. Whether that is a customer, employee, stakeholder or team member listening will help you increase productivity and efficiency in your business and save more time in the long run.

What You Will Learn:

• [00:00] Intro and a bit about our guest today, Oscar Trimboli
• [01:56] A case scenario of listening and what Hakeem would do differently now
• [05:17] Two techniques we can use to enhance listening in our meeting
• [09:44] Listening game: What colour is your listening battery
• [11:38] Tips on how to recharge your listening battery
• [15:58] Why listening matters and the cost of not listening for business owners
• [24:35] Lessons on listening not only to what is said but also to what is not said
• [27:37] How to create space for the magnetic power of listening and silence.’
• [30:38] Asking effective questions to help people feel seen and heard in a conversation
• [37:16] Visible cues and codes that you can pick up when listening
• [43:19] The difference between active listening and deep listening
• [44:33] What inspired Oscar into the deep listening space
• [50:12] The five levels of listening
• [52:07] Oscar’s book, How To Listen and where to get it
• [54:46] Ending the show

Standout Quotes

• “Everybody struggles when it come to listening, it is easy to say it, but it is hard to practice it; listening happens before, during and after a conversation”– Oscar Trimboli [05:18]
• “Use the technology that had the technology news.”– Oscar Trimboli [08:48]
• “Be aware of your listening battery and just have fun with it. Get to know which colour you are when you go into a conversation because some people can take you from green to red in about 30 seconds.” – Oscar Trimboli [11:16]
• “The point of a listening battery is not what colour it is; it is how to recharge it when going into a conversation.”– Oscar Trimboli [11:38]
• “Customer complaints, if you listen very carefully, they are product development opportunities; customer complaints are the colour of pain they have about something, and you can be a power business partner by solving the problem for them or referring them to someone who can solve the problem for them”– Oscar Trimboli [19:17]
• “Good listeners listen to what is said, and great listeners notice what is not said.”– Oscar Trimboli [27:19]
• “If you create space for ‘listen and silence,’ it is like a magnet and will just draw more out of the person, and you will start to hear what they think and name and not just what they say– Oscar Trimboli [28:32]
• “Active listeners do a great job listening to what is said, and deep listeners notice what is not said.”– Oscar Trimboli [43:18]

Stay Connected

Oscar Trimboli

Website: https://www.oscartrimboli.com/

LinkedIn: https://www.linkedin.com/in/oscartrimboli/?originalSubdomain=au

📺 Watch this episode on the Hands On Business Podcast: https://youtu.be/XP9DdLEPd9U

🔗Contact me on LinkedIn for the offer: https://www.linkedin.com/in/hakeemad

The post How To Grow Your Business Using The Five Levels Of Listening with Oscar Trimboli appeared first on Sales Accelerator.

In this episode of the Hands On Business podcast, Sonja Williams joins us to talk about why generating video content on social media is so critical, how businesses and individuals can optimize their video content on different social media platforms, and the best metrics to use to track and measure the success of your video content on social media platforms.

If you are interested in growing your business and want more visibility online through different social media platforms, this episode is for you. Listen in to learn how to expand your businesses by adopting strong and actionable strategies to help you release perfection, Create a robust plan, and create effective and consistent video content for your business.

What You Will Learn:

• [00:00] Intro and a bit about our guest today, Sonja Crystals Williams
• [02:50] Sonja’s backstory and what she does in the social media space
• [05:07] Why video content is so crucial in leveraging social media
• [08:01] Choosing a platform and how to spread yourself on social networks
• [14:02] How to repurpose your video content for different platforms
• [16:58] How to find the trending audios to use in your videos
• [18:07] How to be consistent in creating your video by leveraging mindset
• [20:39] How to navigate creating videos if you are not comfortable on camera
• [24:21] The best videos that will perform well on social media
• [26:30] The metrics for measuring the success of video content on social media
• [30:02] Common mistake people make when creating videos content
• [34:10] How to keep up with the trends and changes in social media
• [36:26] How to start creating effective video content with limited resources
• [40:14] Lessons from businesses that Sonja works with at the top of the game
• [43:10] Mobile-friendly videos and how they have changed the game
• [47:05] Creating a robust video marketing plan and getting started
• [47:44] The future of video content on social media
• [49:35] Key takeaway from the Sonja on releasing perfection
• [50:19] Ending the show

Standout Quotes

• “The video content that you create and put on Facebook, in many instances, will get a lot more visibility and reach to your audience than stand-alone images or text content.”– Sonja Williams [06:54]
• “If you want to get good at reels, study reels, look at other people’s reels, go in the app and start getting familiar with it.”– Sonja Williams [17:03]
• “Nothing replaces a human face and their level of proaction when creating video.” – Sonja Williams [21:10]
• “As a business owner, if you don’t measure it, you can’t improve it; you need to be looking at the numbers to figure out how to make things better.”– Sonja Williams [26:40]
• “You want to think about social media the way you think about billboards in the real world; social media is a highway, and your content is the billboards”– Sonja Williams [44:07]
• “AI is not a replacement of anyone’s job, it’s an assistant to help you generate ideas for scripts, headlines, captions and more; we will start to see more people use it, but how you use it matters”– Sonja Williams [47:49]

Stay Connected

Sonja Crystal Williams

Website: https://www.sonjacrystal.com/

LinkedIn: https://www.linkedin.com/in/sonjacrystal

📺 Watch this episode on the Hands On Business Podcast: https://youtu.be/XP9DdLEPd9U

🔗Contact me on LinkedIn for the offer: https://www.linkedin.com/in/hakeemad

The post Why generating video on social media is critical – Sonja Crystal Williams appeared first on Sales Accelerator.

In this episode of the Hands On Business podcast, Uzair Osman joins us to talk about debunking web3 myths and why businesses should care. Web 3.0 is a new version of the internet, and it will change how businesses operate. It is all about being decentralized, which means no one person or company is in charge of it. Instead, everyone who uses it is in charge. This makes it more fair and secure.

Listen in to learn as Uzair breaks down the different Web 3.0 jargon that we often hear about in an easy and understandable way. He also tells us why he believes traditional Web 2.0 businesses can leverage this new tech.

What You Will Learn:

[00:00] Intro and a bit about our guest today, Uzair Osman

[01:33] How Uzair became an NFT and Web 3.0 expert and enthusiast

[10:23] Web 1.0, Web 2.0, and Web 3.0 explained

[11:23] The main defect with Web 2.0 and how Web 3.0 comes to fix it

[13:20] The simplest definition of blockchain and why it is important

[14:49] Who created the Blockchain?

[17:04] Can anybody create their blockchain?

[18:42] How are you paid for your content, and who pays you in Blockchain?

[21:23] Why Blockchain is the future technology

[28:17] How will your audience know when you have new content in the blockchain

[32:01] What is cryptocurrency?

[35:14] Transacting from one type of cryptocurrency to another

[37:08] NFT and how the metaverse comes into play in all this

[53:00] Ways you can monetize your content using NFT

[01:03:59] Why businesses should be concerned about Web 3.0, NFT & metaverse

[01:06:34] Ways you can start making money in cryptocurrency

[01:08:52] Ending the show and calls to action

Standout Quotes

• “One of the defects with Web 2.0 is that there is no privacy. Your data is not private in any way.”– Uzair Osman [11:23]
• “Web 3.0 is all about decentralization of data. You not only produce and consume content on the internet, but also maintain privacy of your data.”– Uzair Osman [12:41]
• “In Web 3.0, you are the one monetizing your work, cutting the middle-man and controlling your own data.” – Uzair Osman [18:32]
• “Anyone, as long as they have internet connection, can transact in cryptocurrency. The inclusivity factor and giving everyone a chance changes the game.”– Uzair Osman [32:41]
• “Something that is underrated in business is training people on how you want them to do business in your company.”– Uzair Osman [58:11]

Stay Connected

Uzair Osman

LinkedIn: https://www.linkedin.com/in/uzair-osman/

📺 Watch this episode on the Hands On Business Podcast: https://youtu.be/XP9DdLEPd9U

🔗Contact me on LinkedIn for the offer: https://www.linkedin.com/in/hakeemad

The post Debunking Web3 Myths and Why Businesses Should Care with Uzair Osman appeared first on Sales Accelerator.

In this episode of the Hands On Business podcast, we talk about how to build a better business that aligns with your purpose through intentional mastery and strategy. Reconnecting with your why and developing mastery in what you are passionate about is the key to manifesting the changes you want to see in yourself, your business, and your clients. Entrepreneurship is all about delivering value and bringing change to make a difference, not just in our lives but also in the world we’re in.

Listen in to learn how to step beyond your expertise and become the master of your markets, operate effectively and build a business that stands out from all of your competition. Get ready to reinvent your business, cultivate the power of decision-making, build strategies that create consistency, and embrace mastery to have more joy and pleasure in your work to build a better and more successful business.

What You Will Learn:

• [00:00] Intro and a bit about our guest today, William Buist
• [01:33] William’s journey from insurance to becoming a business mentor
• [05:55] How to design a business that is more aligned with your purpose
• [07:48] How William helps businesses reconnect and centre on their purpose
• [10:10] About William’s book: Intentional Mastery and what it offers
• [17:53] Overcoming challenges when trying to be intentional in mastery and coaching
• [21:56] What inspired William to write a book, his process and learning experience
• [25:45] Mastering something that you enjoy to be effective
• [28:21] Applying mastery in your business to build a better business
• [30:34] How to use intentionality to accelerate your mastery process
• [32:22] How to increase the likelihood that you’re making the right decision
• [41:50] The power of doing risk analysis in your business
• [47:03] Strategies and why people don’t become masters of their business
• [50:16] Tips on how to build effective strategies for your business
• [52:52] William’s advice to his young self on how to become a master
• [54:39] One message from William for the listeners
• [55:16] Ending the show

Standout Quotes

• “Mastery is about your identity and who you are as much as it’s about what you do; Mastery isn’t a destination, it’s a way of life.”– William Buist [13:22]
• “Being conscious of where the other people are in your team and thinking about what they need right now and how you can make it as simple as possible for them at that point is the different between a great player and a great coach.”– William Buist [13:23]
• “Find and surround yourself with the people who have the knowledge, skills, and experience that you need to help you in your mystery journey.” – William Buist [31:20]
• “If you want to make a better decision, start thinking about what are the other things you don’t know, what are you assuming is true, and what do you know is true.”– William Buist [34:27]
• “A lot of times, when people have businesses that are not doing well, they get locked up in the tactic of what they are doing and what they need to do today, and other little things instead of focusing on strategies.”– William Buist [47:04]
• “The strategies become obvious when you have a clear Vision, so start there.”– William Buist [52:16]

Thank You For Listening!

Resources Mentioned

Intentional Mastery by William Buist: https://www.amazon.com/Intentional-Mastery-Beyond-Expertise-Business/dp/1912300621

Stay Connected

William Buist

Website: https://www.williambuist.com/

LinkedIn: https://www.linkedin.com/in/wbuist/

Facebook: https://web.facebook.com/william.buist

📺 Watch this episode on the Hands On Business Podcast: https://youtu.be/-batTkOCYbY⁠

🔗Contact me on LinkedIn for the offer: https://www.linkedin.com/in/hakeemad

The post How To Build Better Businesses with William Buist appeared first on Sales Accelerator.

In this episode of the Hands On Business podcast, we talk about the common practices of successful leaders and coaches. We will also learn about Claire’s exciting journey from corporate HR to owning her business and practical tips on what you need to become a successful leader and coach. You are about to discover your strategic passions, understand the exponential curve, and cultivate the confidence to lead and take people where you want to go.

Listen in to learn about strategic patience and the exponential curve in Leadership, how to build relationships with your team, operate in a community, and amp up your leadership performance. Get ready to cultivate a self-explorative mindset, take risks, and be prepared to fail. Failure is the first attempt in learning (F.A.I.L), don’t give up too early because of the pressure of short-term results. 

What You Will Learn:

• [00:00] Intro and a bit about our guest today, Claire Walton 
• [01:43] Claire’s career background and how she got to where she is today.
• [08:07] Claire’s perspective on the biggest challenges for most retail businesses
• [11:37] What Claire did differently as a store manager to accelerate and get ahead of the competition.
• [18:31] Reacting as opposed to leading in Leadership 
• [21:57] The similarities of coaching and leadership and how to integrate the two into your vision
• [32:41] Coaching Vs. directive style; why coaching is a prerequisite to leadership
• [39:31] Leadership principles that Claire has seen in most successful leaders  
• [48:08] Strategic patience and the exponential curve in Leadership 
• [53:17] Amping up your leadership performance to deal with the increasingly challenging demands
• [56:16] About Claire’s book, Super Neuro You, and how to get hold of it
• [01:00:43] One thing to remember in leadership and coaching:  BE YOURSELF
• [01:01:37] Ending the show 

Standout Quotes

•  “Leadership is about relationship, being able to know who you can trust, develop trust with people and get people to trust you.”– Claire Walton [12:07]
• “The vision of success is not just metrics around revenue and margins; it is also about what sort of place we collectively want to work in.”– Claire Walton [14:48]
• “There is a range of different leadership styles, and we apply them at different times.” – Claire Walton [33:39]
• “Leadership is not about telling people what they already know or can learn very quickly online; it’s our job as leaders to help people to apply what they know.”– Claire Walton [34:35]
• “People want to help you out, and part of authenticity is showing up in a way that allows people to help you as a leader.”– Claire Walton [42:26]
• “Good leaders are prepared to take risks; you are not going to get anywhere significantly different if you’re not prepared to take risks.”- Claire Walton [46:00]
• “If you keep doing the same thing over and over again without learning or improving over time, that is a failure.”- Hakeem Adebiyi [45:35]
• “A lot of leaders are too afraid of accepting that life and businesses are full of exponential curves, and it’s all about leaders making a difference.”- Claire Walton [48:18]
• “As individuals, we need to have strategic passions with ourselves when we’re taking on new habits that create vast changes.”- Claire Walton [50:53]

Thank You For Listening! 

Stay Connected

Claire Walton 

Website: https://www.leadersaremad.co.uk/

LinkedIn: https://uk.linkedin.com/in/clairewaltonchangeagent

Instagram: https://www.instagram.com/leadersaremad/

Claire’s book, Super Neuro You: https://www.amazon.com/Super-Neuro-You-Claire-Walton/dp/1913728188

📺 Watch this episode on the Hands On Business Podcast: https://youtu.be/XP9DdLEPd9U

🔗Contact me on LinkedIn for the offer: https://www.linkedin.com/in/hakeemad

The post The common practices of successful leaders and coaches appeared first on Sales Accelerator.

In this episode of the Hands On Business podcast, your host, Hakeem, talk about embracing failure and why it is necessary for success. Failure will show up in our path from time to time, and our response to it determines what is born out of it. Failure can keep you playing small or move you to the top of the game. Embrace and learn from failure to grow and scale your business.

Listen in to learn how to see failure as an opportunity, leverage it to grow, and cultivate your resilience and creative process. Failure can blow your self-esteem and confidence, but picking yourself up and trying again will help you build the mental toughness to withstand future challenges. Failure is not a sign of weakness. It is an opportunity to thrive.

What You Will Learn:

• [00:00] Intro and what in for you in today’s show
• [00:54] Embracing failure to succeed
• [02:12] Three reasons why failure is a critical component of success
• [02:19] 1# Failure helps you learn and grow
• [02:48] Success stories born out of failures in life
• [03:28] 2# Failure builds resilience
• [04:10] Building your mental toughness by trying again
• [05:03] 3# Failure bleeds innovation
• [05:36] The 15% rule and how it enhances innovation and creativity
• [07:19] Step on how to shift mindset and perceptions around failure
• [10:05] Ending the show

Standout Quotes

• “Failure is the critical component of success in business.”– Hakeem [1:19]
• “Failure can be one of the most valuable learning experiences a business can have.”– Hakeem [1:47]
• “By embracing failure, business leaders can learn from their mistakes and make adjustments in order to increase their chances of success.”– Hakeem [02:02]
• By analysing your failure, you can identify areas for improvement and make changes that will help you succeed in the future.” – Hakeem [02:42]
• “Failure can be an opportunity for growth if you look at it from the right perspective; you can learn from your mistakes and use them as stepping stones for future success .”– Hakeem [03:16]
• “By embracing failure, entrepreneurs, businesses, and business owners open themselves up to new possibilities and opportunities for innovation.”–Hakeem [05:15]
• “Don’t be afraid to fail, instead embrace it as an opportunity for growth and learning.”- Hakeem [07:09]
• “All successful businesses go through periods of trial and error; it’s just a part of learning a business.”- Hakeem [09:16]

Thank You For Listening!

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